Cloud City is about building a city by and for artists. It is not a top-down commercial festival, but rather an immersive and community-driven multimedia experience. A collaborative culture governs Cloud City and its laws promote the common good while maximizing freedom of self expression and self determination.

Cloud City is about giving a platform to mediums, artists, and topics that are often left out of arts events, incorporating them in ways that intersect and flow together the way they do in an actual city.